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With 1.3 M. subs. in Africa, Canal+ makes a major push and launches new African channel 'A+'

 

"100% African, A+ is modern, sincere and somewhat optimistic, targeted at the African family audience." This is how Canal+ (www.canalplus.fr) executives summarised the qualities of their new channel to be launched on 26th October 2014. Balancing Act’s broadcast analyst Sylvain Beletre attended the press launch and looks at its impact on the market.

Source: 11 July 2014.Source: Balancing Act

Delivering smart TV solutions on the African continent: Call for partners

As Broadband penetration is increasing across Africa, particularly on mobile devices, urban Africans spend more time accessing videos. African TV channels, content owners, Telecoms operators are looking for expert solutions that make life easier to distribute audio-video content securely and cost-effectively.
SUMMVIEW helps Telcos, content owners and broadcasters deliver content for all on any device, any network. The company has started delivering audiovisual solutions on the African continent.

Digital Content in Africa: MTN Play Côte d’Ivoire is looking for digital content that will play well on mobile phones


Since July 2013, MTN has been getting its feet wet with content by piloting a VoD services offer - MTN Play - in Cote d’Ivoire. Balancing Act’s associate editor Sylvain Béletre talked to Laurent Duprey, Head of Product & Services Department and Boubakar Sorgho, Manager Consumer Project, at MTN Côte d’Ivoire.

The African marketplace is now worth half a billion US Dollars in annual TV content wholesale sales – double the figure from 2010.

According to Basic Lead, Africa’s TV content market programmes sales and advertising revenues generated by the African audiovisual industry has doubled over the past 4 years. Balancing Act’s Sylvain Béletre interviewed Patrick Jucaud-Zuchowicki, General Manager of BASIC LEAD, the organisation behind « Discop Africa » and Discopro events. Discop Africa and Discopro are to date the continent’s leading Television industry events.

Lack of African audience research is holding back TV market

In Africa, there are a few audience measurement research firms that collect and market television ratings' data. Balancing Act's analyst Sylvain Béletre looks at the state of the market and the implications of TV audience measurement in Africa.

Africa: Massive opportunities in the Sports TV sector

The sports TV segment in Africa is largely under-developed despite several paradoxes; the facts that Africa holds, 1) a very strong sports audience, especially for football games; 2) a large number of TV channels; 3) a pool of talented African sports players active in international games.

AfricaXP seeks to create a game changing B2B business model for content trading using cloud delivery

Africa Media Management (AMM) and its AfricaXP Channel bouquet addresses content packaging and trading issues in Africa with a game changing business model and a cloud based channel delivery platform. They call it AXP 1.0.