One vital source of income for TV and radio stations is the SMS messages sent in as votes or in response to competitions or questions about programmes. Although the income share of SMS votes on reality TV show programmes are big money earners – sometimes nearly enough to finance the programme – very few media owners have a clear strategy for raising money in this way. Russell Southwood spoke to Charles Etekamba Ekanem, Director of ESJ Interactive, who is hoping to change things in this industry.
With the launch of ODM’s Top-TV days away, competition in the Pay TV market in South Africa is set to become more intense as it takes on DStv in its largest market. But below the radar there are several regional challengers squaring up to them in key Sub-Saharan markets. My TV has enough subscribers in Nigeria to lay claim to being a contender. Russell Southwood talked to their CEO Bhajat Mirza about what the company’s got planned.
Enrico Chiesa, associate director at IDmage is gearing-up for the launch this year of a new web portal - http://www.africafilms.tv - that will bring African films back on screen...via VOD. He is also pioneering a new way of getting cinema to viewers in a way that will pay back revenues to film-makers. Russell Southwood and Sylvain Beletre spoke to Chiesa about these two path-breaking projects.
Outside of South Africa, there is no country on the continent that has a full-service production ecology. This elusive full-service ecology is a mixture of production and post-production facilities, skills and talent that draws film and TV makers like a honey-pot. It may sound ridiculous now but Nigeria has a chance to become a contender for this role with three new production and post-production complexes opening, the latest being Hi-TV’s Paradise Studios which opens this week. Russell Southwood sees which way the wind might blow.
The Nigerian broadcasting market is one of the toughest in Africa where there is plenty of competition for tough markets. The pioneer of private broadcasting in Nigeria is Galaxy CEO Steve Ojo who runs a company that encompasses studios and a Nollywood producer and distributor. Russell Southwood spoke to Steve Ojo at DISCOP 3 in Dakar last week.
Rapid Blue produces local versions of global TV formats across the African continent. Its two main markets are Nigeria and South Africa and it has production bases in both countries. In addition, it looks to create new opportunities through creating its own shows. Entertainment television in Africa is changing the traditional business model for broadcast. Russell Southwood looks at what it does and what it says about the future of production in discussion with Rapid Blue’s CEO Duncan Irvine.
The pace of the transition to digital broadcasting in Africa is picking up with a larger group of countries now entering the race with practical action rather than just policy proposals. But the issue of who will be the signal carrier has not been settled and the private sector is understandably wary of putting itself in the hands of the incumbent broadcaster. Russell Southwood looks at the issues that surfaced at a recent public viewing of digital television in Uganda.
Outside of South Africa, Kenya has been the one country where the transition to digital transmission is making real progress. New signal carriers are likely to be set up but initially broadcasters will use incumbent KBC’s transmission network, currently being tested. There are proposals that the regulator CCK will subsidise set-top boxes for those who can’t afford them from the funds it collects from operators. Russell Southwood spoke to Freeview CEO Kass Khimji who’s pioneering a new Free-To-Air digital business model