As Broadband penetration is increasing across Africa, particularly on mobile devices, urban Africans spend more time accessing videos. African TV channels, content owners, Telecoms operators are looking for expert solutions that make life easier to distribute audio-video content securely and cost-effectively. SUMMVIEW helps Telcos, content owners and broadcasters deliver content for all on any device, any network. The company has started delivering audiovisual solutions on the African continent.
Since July 2013, MTN has been getting its feet wet with content by piloting a VoD services offer - MTN Play - in Cote d’Ivoire. Balancing Act’s associate editor Sylvain Béletre talked to Laurent Duprey, Head of Product & Services Department and Boubakar Sorgho, Manager Consumer Project, at MTN Côte d’Ivoire.
According to Basic Lead, Africa’s TV content market programmes sales and advertising revenues generated by the African audiovisual industry has doubled over the past 4 years. Balancing Act’s Sylvain Béletre interviewed Patrick Jucaud-Zuchowicki, General Manager of BASIC LEAD, the organisation behind « Discop Africa » and Discopro events. Discop Africa and Discopro are to date the continent’s leading Television industry events.
In Africa, there are a few audience measurement research firms that collect and market television ratings' data. Balancing Act's analyst Sylvain Béletre looks at the state of the market and the implications of TV audience measurement in Africa.
The sports TV segment in Africa is largely under-developed despite several paradoxes; the facts that Africa holds, 1) a very strong sports audience, especially for football games; 2) a large number of TV channels; 3) a pool of talented African sports players active in international games.
Africa Media Management (AMM) and its AfricaXP Channel bouquet addresses content packaging and trading issues in Africa with a game changing business model and a cloud based channel delivery platform. They call it AXP 1.0.
Last month, global Swedish broadcast group Modern Times Group AB (MTG) launched a free-to-air channel in Tanzania and has its eyes set on more African countries. Sylvain Béletre, Balancing Act’s broadcast analyst interviewed Joseph Hundah, Executive Vice President of the Group’s African operations to provide an overview of MTG's updated operations in Africa today.
There’s an old saying that the pioneers get the arrows and the settlers get the land. Those countries that sought to be first across the line with the digital transition in broadcasting have – with the exception of Mauritius – all stored up more problems than they have solved. Russell Southwood went to a UCC/APC/WOUGNET sponsored workshop on the transition in Uganda and reports on progress.