Zuku signs carriage agreement with the African Movie Channel
Zuku, the three-in-one service provider announced that it has signed a carriage agreement with the African Movie Channel (AMC). The deal will see Zuku screen Nollywood and other top quality African movies, and the ongoing agreement will see AMC launching on Zuku at the beginning of February (2012).
Nollywood movies are hugely popular with East African audiences, and the collaboration with AMC demonstrates Zuku’s ongoing commitment to provide content that matters to its subscribers. AMC started in 2006 as an on-demand service for Africans in the UK on the then Homechoice TV platform, and quickly evolved into an on-demand service for Africans on the continent and the Diaspora. This is still a core part of its business, but enormous interest has led to the launch in May 2011 of a stand-alone linear TV channel, as well as programming sales to other broadcasters.
Filling a gap in the market since the closure of HiTV, the deal between Zuku and AMC puts Nollywood movies back into East African living rooms.
Hannelie Bekker, Managing Director of Wananchi Programming says; “The unfortunate demise of HiNolly created a gap in our line-up that consumers were quick to respond to. AMC has proven its ability to aggregate the best movies, and perform very efficient quality assurance and rights management, so we are very happy to be working with AMC to provide content our subscribers clearly want.”
Yinka Mayungbo, one of the founding Directors of African Movie Channel says; “The deal with Zuku is an exciting move, and we are delighted to be developing a partnership with them. The agreement adds to the other strong content and platform partnerships AMC has established, which ensures that it continues to consistently offer the best African movies across all distribution platforms. We look forward to a enjoying a long partnership with Zuku.”
The Wananchi Group, established in 2007, is the leading provider of cable and internet services in Eastern Africa. As Africa’s pioneering provider of “triple play” (broadband, TV, VoIP) with a cable network passing 40,000 Kenyan homes, Wananchi Group is positioned to become a premier media operator in the region.
Wananchi’s consumer brand, Zuku, offers the modern African consumer fresh, innovative and affordable options for entertainment and communication. There are currently three commercial products under Zuku namely, Zuku TV (DTH satellite TV covering 10 countries), Zuku Triple Play (a bundled cable offering of TV, high speed broadband & VoIP) and Zuku Biz (a cable SME offering). For more information about our products, please visit our Web site at www.zuku.co.ke
African Movie Channel (AMC) is a global player in the rapidly expanding African film industry which is now the second largest film industry in the world. AMC launched Europe’s first channel dedicated to top quality Nollywood and other African movies, in the UK, in April 2006. In the same year, AMC also entered a pact with British Telecom (BT) to make a selection of its movies available on the BT Vision Download Store.
In May 2007, AMC launched its worldwide On-Demand channel, delivering full-screen DVD quality for every African movie as standard anywhere in the world.