TECHNOLOGY & CONVERGENCE

Back to the future: Kenya’s first ever teletext service

At the point which media owners and broadcasters across the world are closing down their teletext systems, Kenya’s national broadcaster has chosen to install one. SysMedia has supplied the teletext production and insertion system used by Kenya Broadcasting Corporation (KBC) for the country’s first ever teletext service. The deal was overseen by SysMedia’s distributor for East Africa, Broadcast Solutions International in Nairobi.

The new teletext service is being carried across Kenya on KBC Channel One. It includes local and international news, sports news and results, business/finance news, information about government activities, and an entertainment guide featuring complete listings for KBC’s radio and TV output. The intention is to expand this further as the popularity of the service and its associated advertising revenues grow.

KBC has launched the new service using an entry-level SysMedia teletext system with WinSPRITE page editing software and a TDG7 teletext inserter. This provides an easy upgrade path to a full PLASMA system in the future that can then handle multiple channels, automated content feeds and automatically scheduled service updates.

Steve Areba, Managing Director of Broadcast Solutions International, says, “KBC is currently using a simple but effective system that has proved to be reliable and suitable for the chosen content. SysMedia has provided a high level of technical back-up and advice, helping KBC to roll out the service.”

http://www.screenafrica.com/news/africa/223141.htm

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