RDB, Google to Map Rwanda’s Tourism Attractions
The Rwanda Development Board in partnership with Google, commence a mapping exercise with the objective of increasing access to information and visibility of Rwanda’s tourism attractions on the web.
This event dubbed Rwanda Tourism MapUp from March 23rd to 24th 2012, started with team’s road trip from Kigali where key touristic features were mapped and continued to Musanze and Rubavu whose attractions were also added to the Google map list.
The Head of Tourism and Conservation at RDB, Rica Rwigamba said that Rwanda is proud to be the first African country to work with Google.
“Citizen mappers and tourism operators to systematically map all tourism facilities and attractions to increase discoverability through search engines. Today, more than ever, more tourism destinations are chosen through online searches and recommendations by other travelers,” she said.
The Rwanda MapUp brought together 40 participants including professional mappers, GIS experts, university students as well as tourism operators to map all the major tourism features in Rwanda.
As stressed by the Sustainable Tourism Development Master Plan for Rwanda, the internet is now firmly established as the most important means of communication in the global travel industry.
Estimations state that around 70% of travel decisions are made using websites to research information and Google Maps is identified as the major one.
This exercise will be held regularly so as to preserve the accuracy of the maps.