MTN Swazi launches Tawk2me social media voice tool

Digital Content

Swazi MTN has launched Tawk2me, which allows social network members to engage with and talk to clients, staff, supporters, the media and others. MTN Product and Innovative Manager Nomathamsanqa Shabalala said Tawk2me would also allow companies and individuals to advertise themselves, as mobile phones are emerging as an effective way to advertise. Under the service, messages can be sent via any mobile phone, in the sender's own voice, adding emotion and character. The messages are delivered immediately to nominated groups such as family, friends, clients, supporters or sport club members.

Shabalala said the new product would be used by business owners for communicating to customers and staff, clubs and organisations for staying in touch with their members, celebrities for connecting with their fans, religious leaders for contacting their congregations and schools for keeping parents up to date.