Google Unveils The 100K Naija Project To Mark Nigeria’s Centenary Anniversary

Digital Content

Google will help Nigeria mark its centenary anniversary through an initiative called 100k Naija. The initiative involves documenting the history of Nigeria in the last 1oo years through iconic pictures.

The initiative begun on October 25th with a Photo Day event attended by a group of professional photographers from Lagos Photo Walk. The photographers were encouraged by Google to make use of the power of the web to tell Nigeria’s story through photography.

Taiwo Kola-Ogunlade, Google’s Communications and Public Affairs Manager, Anglophone West Africa, said that the 100k Naija project will help document Nigeria’s history as well as capture memorable and characterful moments about Nigerian themes such as Governance, Lifestyle, Fashion, Nostalgia, Places of Interest, History, Only in Naija Moments, and more.

He added that the centenary photographs have to be one hundred percent Nigerian in order to pass qualifications for the project.

“Our target is to get 100,000 iconic pictures of Nigeria’s history on a specially dedicated 100K Naija Google+ page at the end of the project,” he stated.

Kola-Ogunlade said that the stories should be ranging from history and politics to arts and culture, it could also include important personalities to everyday life.

Lanre Aina, from Google’s Business Development team, said that with the evolution of the web, Google products have created opportunities for photographers to increase awareness about their work locally and internationally.

“For instance, you can edit photos on Google+ and influence your work visibility on Google search,” he explained.

All photos for the project are to be shared using the #100k Naija hashtag, with a brief description on the dedicated 100k Naija Google+ page.