Moya bids to become the super-app of choice in South Africa and its largest mobile money provider

23 July 2021

Moya bids to become the super-app of choice in South Africa and its largest mobile money provider There have been few local challengers to the global big tech social platforms. Aiming to become a super app, Moya has made significant progress in South Africa along this road. Russell Southwood talked to Datafree CEO Gour Lentell about what’s cooking. There are three parts to Datafree’s business, two main parts – the overall Moya platform and the newly added payments service MoyaPayD – and a “sub-part”, the sale of its reverse billing software as a B2B SaaS service. The biggest part of…

YouTube Shorts and TikTok go head-to-head over talent and market share in key Sub-Saharan African markets

16 July 2021

This week YouTube announced that it had rolled out its TikTok “look-a-likee” platform to a 100 new countries globally including three key Sub-Saharan African markets: Kenya, Nigeria and South Africa. While YouTube Shorts service is still in beta, the Google-owned video platform said that it will now roll out to “more than 100 countries around the world where YouTube is available.” Viewers had previously been able to watch shorts across 26 countries but only users in a limited number of countries were able to create and edit Shorts using YouTube’s tools. YouTube Shorts offers creators and users the ability to…

Sub-Saharan Africa's Broadcasting Landscape

Balancing Act is pleased to announce the publication of Sub-Saharan Africa’s Broadcasting Landscape and Nine Key Markets. The report is a joint publication with one of the continent’s leading providers of mobile-based research and insights GeoPoll.