MultiChoice hits 2 million subscribers across and grows despite competition
MultiChoice Africa and MultiChoice South Africa, the leading pay television operators in Sub-Saharan Africa announced today that combined subscribers in South Africa and the African continent have hit the 2 million mark, enhancing its leadership position in the increasingly competitive African pay-tv market. Recent shake-ups in the industry have not hampered MultiChoice Africa’s growth across the continent.
MultiChoice Africa – which covers 47 countries in sub-Saharan Africa, excluding South Africa – has contributed growth of more than 30 000 equated subscribers (8%) in the last 6 months, despite the recent launch of new competitors in key African markets. Eben Greyling, CEO of MultiChoice Africa said the company has welcomed competition, as it has helped increase awareness of pay television, and stimulated greater interest in DStv’s products and services.