Africa: GTV to Telecast English FA Cup
GTV, the pan-African satellite-based pay television service, has clinched its position as Africa's new home of football with exclusive broadcast rights to the entire FA Cup effective next season (2008/09).
Part of the English Football Association's latest US$300m, four-year international rights deal, GTV's package will also include all England international home games and The Community Shield, GTV's sales marketing manager for Uganda Peter Mungoma revealed last Thursday in Kampala. Mungoma added that the rights deal covers 44 Sub - Saharan Africa countries and will run from next August to July 31, 2012.
Currently, GTV has a three-year deal starting with the current season for 80 per cent of the Barclays Premier League and also owns rights to the Italian Serie A. GTV also owns the rights to the Ugandan Super League. GTV began its phased rollout across the continent in June 2007 and has firmly positioned itself in Uganda, Kenya and Tanzania.
(East African Business Week (Kampala), 19 November 2007)