Zimbabwe: M-Net broadens its Content Offer with five more Channels


Multichoice will next month add five new channels to its DStv Premium bouquet in order to provide a wide range of information, entertainment and education to viewers.

Launching on consecutive days starting from November 1, the five channels are M-Net Stars; an acclaimed general entertainment channel, Sony Entertainment; the well-known animation channel Animax; a religious channel for family viewing, One Gospel, and a lifestyle and fashion channel, The Style Network.

M-Net Stars, which opens on November 1, is about films that are firm favourites and contemporary classics will be launched on November 1 and November 2 Sony Entertainment, a mixture of dramas and comedies will hit the screens.

The Animax channel that has a wide variety of contents, from action and horror to sci-fi and fantasy starts on November 3 just before One Gospel, a channel that will feature gospel songs from all over the world.

To complement its extensive music line-up, the channel will also include spiritually themed talk shows, magazine programmes and game shows, meaning it will be more than a music channel.

Rounding off the new line-up will be The Style Network that comes alive on November 5 and showcases original series and specials featuring beauty, leisure, home, weddings and fashion.

Kirsty Brien, marketing manager of MultiChoice Zimbabwe, said in addition to all the five new channels being available to viewers of the DStv premium bouquet, two of them would also be added to the DStv Compact bouquet, which has become increasingly popular in Zimbabwe.

"The new channels come as part of MultiChoice Africa's commitment to bringing subscribers the best premium content available. The five new channels expand the already unrivalled choice of family entertainment and they continue the DStv tradition of providing top-quality programming across a range of genres," she said.

The announcement of the new channels comes as MultiChoice Africa performs an extensive channel reshuffle across its products, in a move specifically aimed at creating additional channel space.

With all channels on DStv moving from two-digit to three-digit numbers, the five new channels can now be effectively accommodated on DStv, with the additional benefit of channels fitting into their relevant genres.

"Providing convenient, logical channel surfing for subscribers, the channel re-shuffle translates into a direct subscriber benefit, with the new channels launching just four weeks later," said Brien.

"We now look forward to bringing audiences more of the best international and local programming that they've come to expect and enjoy with DStv. And subscribers can be assured that there's more to come in the months and years ahead.

"The content range has been designed to cater for viewers' requirements, as determined in research and feedback, so Zimbabwean viewers will be pleased with the offering launching during the first week of November," said Brien

(The Herald (Harare), 4 October 2007)