Distribution In Brief
- South Africa’s Seduction 101 is the first mobile series to be distributed via MXiT. An extensive social media and mobile marketing campaign supports the cross-platform distribution strategy.
- GTV marketing manager Ash Myers says the company has embarked on an expansion with a French service into French-speaking markets. The service will launch in the DRC, Cameroon and Gabon in August, with more to follow over the next few weeks.