“Audiovisual Days” spark Franco-Tunisian productions


The first « Audiovisual Days Tunisia » (Journées audiovisuelles de Tunis) is about to open on the sidelines of the 23rd "Carthage Film Festival."

The decreasing market share of French TV programmes in the Maghreb, particularly in Tunisia required an event to strengthen the Franco-North African relations.
The event will be opened by the Cultural Ministers of Tunisia and France.
A seminar for Audiovisual industry professionals from the two countries is expected to be attended by Canal Overseas directors, Hamadi Arafa, from "Tunisie 21" and Tunisian state channels, and from Habib Nasra, administrator of Hannibal TV.

Also attending a a "France Télévisions" advisor, André de Margerie - director of international relations at Arte -, TV5 Monde Director, external relation director of Tunisian Radio and the director of Radio France internationale (RFI) as well as the director of Monte-Carlo «Doualiya».

On top of discussions around production and trade exchanges, audiovisual training will also take centre stage as a priority for the two nations. Increasing audiences, the producing for young people, the development of theme-based channels and the web will also be on the agenda.

The marketing director of “Orange Tunisie” will provide a speech on these topics, supported by the president of “l’Institut français de l’audiovisuel” (INA) and from a representative of "la Conférence permanente de l’audiovisuel méditerranéen" (Copeam).

Executives from "le Centre français du cinéma et de l’image animée" (CNC), « Nessma TV », "Canal France international" (CFI), France Télévisions, "l'Union des radios des Etats arabes" (Asbu), "l' Institut supérieur des arts multimédias de La Manouba" (Isamm), Imène Mghirbi-Kastli, director of "l' Ecole supérieure de l’audiovisuel et du cinéma" (Esac), Syhem Belkhodja, director of  "l'Ecole des arts et du cinéma" (Edac) are also contributing.

This festival encourages co-productions of audiovisual content, as well as co- broadcasting, Programmes’ creation, Digital formats, Mobile TV, Young audience, Soap operas, “Francophonie”, Euro-Mediterranean relations, Tunisian cinema, cultural diversity, support for creation, Web and video games, training and education.

The purpose is to meet all the new challenges of the audiovisual landscape and contribute to productions and exchanges between France and Tunisia. The French Embassy in Tunis, in partnership with the Carthage Film Festival and the Tunisian Ministry of Culture, Heritage Preservation and Communication, will launch the first edition of the "audiovisual Days of Tunisia", held from 25-27 October 2010.

As an event within an event, "Audiovisual Days of Tunis" is held at Hotel El Mouradi Africa in Tunisia, on the sidelines of the 23rd "Carthage Film Festival."

For eight days, the heart of Tunis will beat to the rhythm of film screenings, opening trade and the latest feature films. Opening up on Oct. 25 at the City Theatre, it will kick off with "TV5 Monde - The French Embassy in Tunis" award and the world premiere projection of the latest film from Nicole Garcia, "A balcony overlooking the sea" (Un balcon sur la mer).

October 26 will feature debates in which popular Serge Moati agreed to participate to as moderator. Best practices exchange and the emergence of a Euro-Mediterranean audiovisual landscape will be discussed. On 27 October, discussions will be open to the public and moderated by journalist and writer Frédéric Martel who will continue with the theme "Audiovisual and young people: new media, new challenges".

“TV5 Monde” will accompany with a television spot that will air five times a day from October 18 to 27, broadcast on its signals in North Africa / Middle East and Europe. "La Francophonie" will also partners via the French Embassy. It will award a prize to be announced at the opening of the Days.
The film “Moulin d'Ande” and the School of Arts and Film in Tunis (EDAC) also support the organization of the event.