Distribution - In Brief


-  South African cinemas have traditionally been situated in the big metropolitan areas and have thus not been able to cater for audiences living far away from these centres. On 14 April 2011, cinema chain Ster-Kinekor will open what it describes as its "biggest, best and uber modern" cinema complex in the northern region of the Limpopo province. The 2,100sqm, 996 seater complex which features six state-of-the-art cinemas in full digital sound and 3D technology will be located in the super-regional Mall of the North in Polokwane. The new complex will also create employment opportunities for approximately 20 local Polokwane residents.
In a separate note, Cinema Nouveau announced their audience reward campaign whereby loyal moviegoers will be rewarded with thousands of rands. All they have to do is watch their favourite movies at Cinema Nouveau Theatres nationwide.

- Cinema Nouveau customers who watch any four movies before the end of June 2011 can enter the competition and stand a chance to win R100 000 in cash and if that moviegoer is a movie club member he/she will be rewarded with a further R50 000 in cash.

- In Brittany, France, ‘Cinéf'îles’ organised an evening devoted to Africa.
The association offered an evening on the “Ile-de-Groix” (Isle of Groix) on Thursday, March 31 with two screenings interspersed with an African meal. Films included Staff Benda Billili!, a documentary by Bernard Barret and Florent de la Tullaye, released in 2010 and Fespaco award winner “a screaming man” by Mahamat-Saleh Haroun. The entry price was set at 10 € for the movies. Email: martine.netter @ wanadoo.fr

- Mnet have set up a dedicated page to promote the audiovisual content it markets. Click here to view all genres.