IPTV News speaks to Christopher Limmer

Distribution

IPTV News spoke to Christoph Limmer, senior director for Africa at SES. Issues: “… Looking at pay-TV operators, the biggest challenge is the existing distribution network infrastructure. The number of qualified and trained installers across Africa is very low, leading to poor installation quality and long fulfilment time.“ Independently of new technologies, content providers certainly have to make sure they offer content that is relevant to the consumer. We at SES have discovered in various research projects that African consumers get more selective about their viewing habits and also have a strong skew towards local productions. In Kenya for example, locally produced soaps are among the highest viewing shares; local music channels attract more and more viewership. Moreover, the new services offer additional business models for content providers offering their programmes to consumers anywhere at anytime. Full article here: