Ghana: AUCC to Establish Film and Muiltimedia School


After stamping its mark as a prime centre of excellence for higher education in Africa, the African University College of Communications (AUCC) is set to establish a School of Film and Multimedia Studies (SFMS) with the latest state-of-the-art facilities and equipment in September 2012.

The vision of the SFMS is to provide Africa with cutting-edge academic-theoretic, practical and professional training opportunities in Acting, Film Production, Set Designing, Animation, the Media and Theatre Arts. Students of the SFMS will receive world-class instructions from qualified and well-experienced professors, senior lecturers, lecturers, tutors, instructors and teaching assistants as well as acclaimed practising cinematographers, film producers, directors, editors, actors, designers and photographers.

According to a statement released by the Communication Department of AUCC, the SFMS will begin by offering certificate and diploma programmes, in collaboration with a best-in-class Indian film institution.

The statement said the SFMS would unearth the creative talents and energies of Africa, through collaborations with reputable institutions around the world, to construct or reconstruct a new multimedia and mass entertainment environment that meets the demands of an increasingly changing and highly competitive media and communication world.

AUCC's SFMS will, among other functions, provide practitioners in acting, film production, multimedia, animation, media and theatre arts with certified professional skills. The School will also make available skills in the specific chosen fields in Asia, America, Europe and other parts of the world to African students. This will enable the students to perform according to best world standards and practices, while encouraging Africans to create themes from their own cultures as their enriching contribution to world theatre and multimedia scholarship.

AUCC is poised to maintain its leadership in communication education, by offering world-standard courses and programmes in multimedia studies, both in the classroom and online, while giving it a business orientation,? the Chair of the School, Professor Emeritus Reggie Jackson says. According to Prof. Jackson, Bachelors and Masters degree programmes in Multimedia Studies have been lined up to be introduced soon.

AUCC, currently basking in the celebration of its tenth year of the provision of quality education, is a United Nations Educational, Scientific and Cultural Organisation (UNESCO)-recognised Centre of Reference in Communication Education. The premier private university of Communication and Media Studies has enrolled students from ten African countries after training many others who are now engaged in the media and communication industry in their various countries.