Broadcast - In Brief


TV viewing broke records in first FIFA World Cup matches according to FIFA:
34.1 million watched Japan play Côte d’Ivoire on Japanese channel NHK, twice the size of the next biggest sports broadcast of 2014. 11.1 million watched the USA v. Ghana match on ESPN in the United States – a record high for ESPN’s coverage of men’s FIFA World Cup matches
FIFA, which had a net cost of about USD 150 million on the broadcast production at the 2010 FIFA World Cup™, has agreed arrangements with more than 160 main Media Rights Licensees for TV around the world in 2014. In total, FIFA has approximately 700 licensees across TV, mobile and broadband, and radio for the World Cup.

Angola: in Lubango, the TV channel of the United States of America "National Geographic Channel" will install next year, in the province of Huila, its representation, to exploit the natural potential of the region. In this context, "Nat Geo" has already partnered with the Educational Sciences Institute of Huila (ISCED) to implement the programme. Full Story here.

Fashion Africa TV, a new African TV channel focused on Black fashion has been launched. Watch a video here.

Azam TV, the new pan-African payTV platform which started in Tanzania is looking for TV channels to join its bouquet. Interested channels (especially African ones) should contact Balancing Act: sbeletre(at)