Canadian broadcaster secures distribution rights for EbonyLife TV
EbonyLife TV, Africa's first global black entertainment and lifestyle network, will soon be available to viewers in Canada. Ethnic Channels Group Limited, a leading provider of non-English language digital TV channels to Canada's multicultural population, has acquired the distribution rights for EbonyLife TV, a broad entertainment channel which they believe will appeal to the African audience living in Canada.
Slava Levin, co-founder and CEO of Ethnic Channels Group Limited said,"As Ethnic Channels Group continues to expand to new markets, it is a privilege to bring EbonyLife TV to the African diaspora in Canada."
Mo Abudu, executive chairman and CEO of EbonyLife TVcommented, "We are very excited about bringing the EbonyLife TV channel to African viewers and lovers of African entertainment programming in general, to Canada. We are proud to be extending our frontiers in line with our vision to be the preferred global network for premium African entertainment. We are very confident that our viewers in Canada will enjoy our 100% home-grown content."
"The African market in Canada is the next growth engine, and we are confident that EbonyLife TV will herald a new era", added Hari Srinivas, president of Ethnic Channels Group Limited.
Source: Screen Africa 14 January 2015