DStv To Launch “Eva Telenovela Channel”
Excitement is growing among the many Zimbabwean fans of Telenovelas as a second exclusive channel prepares to start broadcasting on DStv this month.
MultiChoice Africa is excited to announce the launch of Eva, a brand new telenovela channel made for Africa by AMC Networks International – Zone (AMCNI Zone).
Liz Dziva, publicity and public relations manager of MultiChoice Zimbabwe, said Telenovelas, soap operas from Portuguese and Spanish-speaking parts of the world, mainly South America, had proved popular in Zimbabwe, and the existing Telemundo channel had been well received since launching two years ago.
Now the excitement grows as a second channel devoted to this genre is launched on DStv on Monday March 23, with a line-up of new soaps for Zimbabweans to follow, along with their peers across the continent” she said.
Eva is the name of the new channel – a woman’s name in recognition of the core following of the genre, which is dedicated to stories of romance and passion. Programming will feature new series that are not already being seen on Telemundo, among them some of Latin America’s most popular shows such as Prisoner of Love, The Swindler, The Perfect Woman and Timeless Love.
Eva is a first for this genre as it is a channel created specifically for Africa and seen only in Africa, but with a line-up of shows that have proved themselves in other parts of the world,” said Ms Dziva.
The new addition to DStv will launch with a host of high production value programmes including Prisoner of Love (Amor Cautivo), a saga about three families, the Santacruz, Bustamante and Del Valle who are united by a terrible secret, that premieres on Monday, 23rd March at 18:00 CAT, then every weekday at 12:00 CAT.
We know from customer feedback how popular Telemundo has become and how fascinated local viewers are with the storylines of the telenovelas. Like Telemundo, Eva will feature programmes dubbed into English.” she added.
Source: Technomag 20 March 2015