'The Voice' Set for Iceland, Africa in Latest Format Deals


Talpa, now owned by ITV, says there are now more than 60 productions of the hit singing competition show.

TV producer Talpa, now owned by U.K. TV giant ITV's ITV Studios, said Tuesday that it has sold its hit singing competition format The Voice to Iceland and several African countries, including Cameroon, Angola and Ivory Coast.

The latest deals bring the number of local versions of The Voice to close to 65 worldwide, the company said. "Other countries preparing to launch The Voice in the near future are Ecuador, Azerbaijan and South Africa," Talpa said.

The deals were announced ahead of the annual MIPCOM market in Cannes.

First aired in The Netherlands in 2010, the show is airing in more than 180 territories, attracting more than 500 million viewers, according to Talpa.

It also highlighted the more than 55 million Facebook fans and more than 10 million Twitter followers for the show worldwide. "The Voice and The Voice Kids have close to 8 billion YouTube views and over 12 million subscribers," it added.
Source: Hollywood Reporter 29 September 2015