MultiChoice taps Elemental for digital VOD in Africa
MultiChoice has selected Elemental for live streaming and video-on-demand (VOD) delivery of its DStv online service in Sub-Saharan Africa.
The operator will use Elemental to support sports and entertainment content on smartphones and tablets to more than ten million subscribers. It is also employing Elemental to power the launch of its time-shift satellite VOD service, which will support MultiChoice DStv Box Office and MultiChoice DStv catch-up; premium subscribers can watch the latest movies, sports and television shows up to seven days after they air.
"Our biggest challenges with this expansion [of DStv] were managing scalability and our ability to react to market conditions as we launched new services," said Jean-Pierre Rossouw, head of department, VOD operations, MultiChoice. "With Elemental, we were able to adapt to a rapidly increasing volume of content and growing subscriber base while meeting customer expectations around the clock. It gives us confidence to know that we are using reliable products that come with great support."
Under management of Elemental Conductor software, Elemental Live systems ingest, process and deliver DStv Online content in multiple bitrates to an Akamai CDN for live streaming to mobile devices and the Web.
"As a quality pay-television service, MultiChoice is at the cutting-edge of technology, content and service, which has resulted in consistent improvements in subscribers' viewing and enjoyment," said John Nemeth, VP of sales, EMEA, Elemental. "We are pleased to bring the high resolution, high performance power of the Elemental software-defined video ecosystem to bear to help MultiChoice deliver quality experiences to its viewers and to support the company's expansion."
Elemental continues to rack up deals: earlier in the year it signed up the US House of Representatives for video processing.
Source: RapidTV News 12 November 2015