StarTimes secures African Basketball League
Lagos, Nigeria. 22 February 2016. StarTimes is delighted to announce it has secured live broadcasts rights of the Best of African Basketball Action on the TRACE Sports Stars channel from March 4th 2016.
Basketball fans will be able to enjoy the African Basketball League (ABL) at its best; including the All Star Games, Play offs and behind the scenes shown live on TRACE channels and TRACE Sport Stars, the first global entertainment channel dedicated to the lives of stars in the world of sport.
Nigerian teams Lagos Islanders, Stallions and Lagos Warriors join other Africa clubs Dakar Rapids from Senegal, Abidjan Ramblers from the Cote d’Ivoire and Izobe Basketball Club from Libreville in what will be nail biting matches.
Commenting on the new development, Chief Executive Officer of StarTimes Nigeria, Mr. Jack Liu said “We are very excited to bring African basketball onto the StarTimes platform and believe the various matches will provide our sport loving subscribers with some high quality entertainment.”
The Landmark stadium with a capacity of over 4,000 will be the venue for all of the Lagos team’s home games.
“This is a historic moment for the ABL and will contribute greatly to the growth of professional basketball within the African continent. We are excited to feed the appetite of basketball lovers all across the world” Said the CEO of ABL, Ugo Udezue
TRACE Sports Stars is available on the StarTimes DTT channel 260 (Classic bouquet) and DTH channel 254 (Smart bouquet).
Source: Press Release