Genesis Studios Brings the Price is Right to Nigeria

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FremantleMedia International (FMI) and Genesis Studios have announced a partnership to bring a local version of the classic game show format The Price is Right to Nigeria. The deal will see Genesis Studios produce three series of the show, taking the total number of adaptations of the format to 41 versions worldwide.

“After the huge success of Idols, Got Talent and The X Factor in Nigeria, we have high hopes for The Price is Right and we are looking forward to working with Genesis Studios to bring our heritage format to life. The Price is Right continuing to be hot property. The legendary US version is now into its 44th season and is still attracting huge audiences, just last year each episode averaged 5.4 million viewers per episode, making it the number one daytime show on CBS”, said Anahita Kheder, SVP Middle East, Africa and South Eastern Europe at FremantleMedia
Source: Press Release