Canada and South Africa announce co-development incentive at TIFF
20 October 2017
Toronto, September 8, 2017 - The Canada Media Fund (CMF) and the National Film and Video Foundation (NFVF), an agency of the Department of Arts and Culture of the Republic of South Africa, announced today the signing of an agreement to establish a dedicated incentive for the codevelopment of audiovisual projects between Canadian producers and South African producers. The announcement was made at an event held during the Toronto International Film Festival, as part of 20th anniversary celebrations of the signing of the Canada-South Africa Coproduction Treaty.
To qualify, projects must involve producers eligible under criteria from both organisations. Projects will have to be in the drama, documentary, or children and youth genres, comprising at least one product for exhibition on television, internet or on digital media platforms. Further details of the program, including key dates, will be announced in the weeks to come.
In the past 20 years, we've seen content produced between Canadian and South African creators hit international markets with great commercial success and critical acclaim. Through this incentive, we hope to develop strong partnerships between producers in both countries, enabling them to continue creating quality content that resonates with audiences around the world, said Valerie Creighton, President and CEO, CMF. We are very pleased to have found in the NFVF a strong international partner with which we can foster our mutual objective of increasing coproduction opportunities.
This codevelopment incentive is a valuable initiative that will augment the existing audio-visual coproduction treaty between South Africa and Canada. The treaty has been instrumental in ensuring that South African producers have international exposure and produce content that is memorable and impactful. The incentive signifies the importance of partnerships and collaborations in our efforts to ensure that South Africa is recognised as a valuable player internationally. We look forward to a fruitful partnership with CMF, said Zamantungwa Mkosi, CEO, NFVF.
The total amount of funding available through the Incentive is approximately CAD $120,000 or ZAR 1,200,000 with each funding organization contributing half of the funds. The total maximum contribution for each project funded through the incentive is CAD $40,000 or ZAR 200,000
Finding an international partner
Producers interested in finding an international partner as part of this incentive are invited to post a profile of their company on the CMF's website by clicking here. Profiles will be accessible to all, including potential partners from other countries.
Source: Press Release