Cartoon Network, Gulli Double Down on African Animation

29 June 2018

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The Cartoon Network and Gulli, the Lagardère-owned kids network, are doubling down on African animation.

Gulli announced in Annecy June 14 that it’s pre-purchased “L’arbre à Palimpseste” (The Tree of Palimpsest), an animated TV series by Togo’s Ingrid Agbo, for broadcast across its Gulli Africa network. Turner, meanwhile, is upping its stake in the continent’s animation industry with the launch of the Cartoon Network Africa Creative Lab, an initiative designed to bring innovative, short-form African content to the channel and its digital platforms.

The moves point toward growing confidence that the animation landscape in Africa – arguably the last frontier for global animation – can be a flourishing source of both talent and audiences.

“It is very important for Gulli Africa to initiate different projects with local producers,” says Caroline Mestik, head of programming for Gulli. She stressed the need to develop “series that reflect the values of the Gulli brand (open-mindedness and tolerance) and that are directed especially at African kids.”

Read the full article on Variety here.