African Union of Broadcasting issues CAF rights fees warning

30 January 2020

Investment

The African Union of Broadcasting, the body of free-to-air broadcasters, has called for a drop in the rights fees paid by African public broadcasters for major football tournaments held in the continent.

The AUB outlined its position following meetings in Douala, Cameroon with the general directors of public broadcasters.

AUB member broadcasters’ bids for rights to both the 2020 African Nations Championships and the 2021 Africa Cup of Nations could be affected by the stance. Both tournaments will be held in Cameroon with the 2021 Afcon having recently been rescheduled to take place in January and February.

Grégoire Djaka, the AUB director general, said that the cost of the broadcast rights “is very high and represents a third of the broadcasters’ budget in some countries”.

Quoted by the Actu Cameroun website, Djaka said that he hopes to “use everything we have in our culture to make these costs accessible to everyone”. He invited the public broadcasters to “address their difficulties in order to take good decisions and improve what has happened until now”.

No guidance has been offered by the AUB in terms of how much it is proposing to reduce its rights costs (or bids) by. Read the full article on Sports Business here