Seasons Greetings from Balancing Act: That was the year that was – 2019 in review

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Seasons Greetings from Balancing Act: That was the year that was – 2019 in review

19 December 2019

Dear readers, viewers, contributors and advertisers   Just in case you’ve not got the memo, Africa’s broadcast and film sectors are undergoing a tough time economically. Key economies are still in poor shape. Nigeria’s economy is still bumping along the bottom. Kenya’s over-borrowing has yet to be resolved. Angola has spent the last three years in deep recession. And so on…Shrinking economies mean less advertising spend which it turn means things shrinking in the broadcast sector. The 100+ staff made redundant at K24/Mediamax in Kenya are just one example of the pain hitting both public and private broadcasters. But there…