Broadcast, Film and Convergence in Africa - Issue no 377 on 19 November 2021

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SuperTV’s data-free streaming service aims to attract a substantial chunk of MTN’s 6 million data subscribers to its service

19 November 2021

After a rocky start, Nigerian streamer SuperTV has launched on MTN as a data-free service. Over the long-term, it describes getting 10 million subscribers as “not too ambitious”. Russell Southwood spoke to Acting CEO and Director Content Strategy and Partnerships Ijeomah Onah about its plans. SuperTV’s road to its new launch has not been auspicious. In 2018 it launched with 9Mobile but its contract was not renewed. Since then it has raised funding from local investors and launched as a data free service on MTN at the end of September. However, in November its CEO Michael Usifo Ataga was murdered…