eShekels survey shows majority of Nigeria's 10m internet users surf from cybercafes
Majority of Nigeria's 10million internet users still surf the information highway from cybercafe and other public access points according to a new report from Nigerian research company, eShekels which also revealed the country as one of the most challenging but exciting markets.
According to the internet market report 2008 for Nigeria, with over 10 million users, the market has grown revealing one of the most challenging and exciting markets in the world where usage has contributed to economic development.
According to eShekel report, 41 per cent of users surf the Internet daily with 84 per cent doing so from home while 82 per cent surf from the workplace. However, the majority, forming 89 per cent of this daily surfers' segment use the Internet from public domain or cybercafés.
According to the report, it is estimated that Nigeria has the highest number of Internet users in Africa in 2008 with an estimated penetration rate of 7.2 per cent. Lagos State, the commercial capital of the country polled the highest number with 2,689,418 internet users.
The report also revealed low utilization of Internet banking and ecommerce services because of issues of security, trust, and accessibility, among others.