Telecoms Rates, Offers and Coverage

Telecoms, Rates, Offers and Coverage

- Vodacom unveiled their 2GB + 2GB mobile data bundles on Sunday, 10 April 2011, offering subscribers up to 4GB of monthly data & a 7.2Mbps modem for R149 per month on a twelve month contract.This offer from Vodacom directly rivals Cell C’s 2GB contract promotion which also offers subscribers 2GB of mobile data and a 7.2Mbps ‘white’ Cell C dongle for R149 per month.

-Rwanda's telecom sector has started to feel the setbacks of Rwandatel's exit as a third mobile phone operator, with Rwanda Utilities Regulatory Agency (RURA) saying it might not hit its six million mobile subscriber target by 2012.

-Airtel Zambia has spent US$4,200 in the freedom fiesta mid draw promotion that it hopes will contribute to subscriber growth.

-Nairobi — With  mobile number portability, mobile companies are positioning themselves for the market changing event with some dishing out generous offers that seem to be a subscriber-retention ploy.Promotions and offers have for years been used by providers to tip the scales towards their network, with subscribers being the overall beneficiaries.Some operators have turned to these enticing offers as a tool of choice to prevent a possible exodus to rival camps.Only recently Safaricom reduced their monthly internet subscription fee for BlackBerry subscribers by 50 per cent from the previous Sh2,000 to settle at Sh999.Airtel Kenya charges Sh5,000 for a similar service but they have not revised their charges.Telkom Kenya too has a post paid offering with the different plans ranging between Sh999 and Sh10,800 as does Airtel Kenya.However, these rival companies have not yet revised their rates on this products but Airtel Kenya, which is the 2nd major provider by subscriber numbers, has been vigorously drumming up the event by running advertisements in the press with apparent references to rival companies.With the Average Revenue Per User (ARPU) slipping in recent years, innovative methods of attracting a large pool of consumers to pay a fixed amount per month, up and above the ARPU, seems to be one of the ways to counter dwindling revenue from voice calls.The industry ARPU now stands at Sh362.20 compared to Sh425.85 in 2007 and Sh376.5 in 2008, according to the Communications Commission of Kenya.