Nigerian horticultural project wins Orange’s African Social Venture Prize


A Nigerian Horticultural project which puts mobile technology in the hands of horticulturists, farmers and cooperatives for remote crop irrigation, allowing them to improve productivity while preserving water resources emerged winner in the Orange-sponsored African social ventures prize.

The winners were declared in Cape Town, South Africa on Wednesday.
Following the Nigerian project was AgaSha Business Network, which won the second prize.

The Ugandan start-up project uses the Internet to help small and medium African companies grow. Through its online business community, it facilitates interaction among economic players to boost market opportunities for small and medium businesses in Africa and abroad.

Third place went to Kachile, a start-up in Côte d’Ivoire which offers an e-commerce platform to “professionalise” cottage industries, which are well developed in Africa but lack visibility and market access.

In addition to funding of up to 25,000 euros, Orange will provide support to the three projects for six months from its local subsidiaries and the strategic expertise of its venture capital subsidiary, Innovacom.

The three winners will receive financial assistance along with management and technical support from Orange specialists

The awards ceremony was held during the AfricaCom Awards, an annual event that recognizes the most memorable innovations and performance of the telecommunications industry on the African continent.

Last June, Orange launched the African Social Venture Prize to support entrepreneurs and start-ups who use information and communication technologies (ICT) to meet the needs of African people.

More than 600 candidates responded to the call for projects, which ran from June to September 2011, a sign of true entrepreneurial vitality on the African continent. Proposed projects spanned a variety of fields, including health, agriculture, education, financial services and e-commerce illustrating the potential of telecommunications in African development.

The panel of judges, consisting of Orange specialists, the media and institutions that promote development, chose three prizewinners from among ten projects nominated, presented on the Orange African portal.

The African Social Venture Prize demonstrates the Group’s willingness to contribute to the social and economic development of the countries in which it operates. In addition to supplying infrastructure and basic services, Orange is investing in deploying added-value services in key fields such as health, education, agriculture or financial services, and acts to promote entrepreneurship and innovation on the African continent.