Uganda: Vodafone Uganda Launched, Unveils Voice and 4g Data Services


Vodafone Group that entered into a non-equity Partner Market agreement with Afrimax Group to launch Vodafone Uganda and serve mobile customers in the Ugandan market with high quality voice and data communications, has launched voice and 4G LTE high-speed data services.

Vodafone's 4G high-speed data services will initially be available in Kampala and Entebbe and the company plans to rapidly expand its 4G footprint to other cities.

Customers outside Kampala and Entebbe will initially have access to 2G and in some areas 3G services.

As part of its launch, Vodafone Uganda announced the launch of unlimited data plans which is targeted at the business and individual customers.

Offering unlimited data plans for the consumer market is a first in the Ugandan market.

Price for the monthly unlimited plan starts from only UGX149k per month that is less than UGX5k per day

For this price, customers can enjoy unlimited downloads, surfing and streaming at great speeds. This introductory offer will be available for a limited period only.

During this period, new Vodafone Uganda customers that purchase a monthly unlimited plan will also receive one of Vodafone's 4G LTE data devices for FREE.

"We have listened to the consumer," said Jackie Namara, Head of Marketing at Vodafone Uganda.

"Customers say the entry price for mobile devices is too high and we have lowered it. They have requested for the option to pay a fixed daily, weekly or monthly price for data without worrying about running out of bundles and we have introduced the Unlimited Plan."

Jackie further commented that, "We have not forgotten those users that want to keep using data bundles. They say it is unfair to lose data they've already paid for. This is why we are giving customers who purchase any of our monthly bundles starting from only UGX19,900 the option to carry-forward unused data."

According to Tage Rasmussen, the acting CEO, Vodafone Uganda, "Vodafone services are designed for individual users, small-to-medium businesses, as well as large organizations that desire reliable and fast connections that are well priced."

"Our offers are in line with the Vodafone promise of delivering worry-free solutions to our customers," said Tage, the acting CEO.

Vodafone Uganda's 4G network operates in the 2.6 GHz range, delivering high capacity and reduced network congestion.

Source: CIO East Africa 10 February 2015