South Africa: Twitter falls from its perch as MTN kills it for 13-million users
28 September 2018
'Free Twitter started out as a 90-day promotion in May 2014 and, over time‚ it has become part of the landscape of social media in SA'
MTN customers have until midnight on Tuesday to enjoy “free Twitter”, after which the network will shut down the service, used by 13-million people.
The service provider announced on Saturday that it will no longer provide its customers with access to Twitter without being charged for the data used in the process.
“Free Twitter started out as a 90-day promotion in May 2014 and, over time‚ it has become part of the landscape of social media in SA‚” said Jacqui O’Sullivan‚ executive for corporate affairs at MTN SA. “MTN first gave people the free platform to experience Twitter‚ which then had a relatively small local following. At the time‚ the whole of SA only had 5.5-million Twitter users. MTN has more than double that number on our network alone.” Read the full article on Business Live here.