CISCO SHIFTS ITS EMEA NETWORKING CONFERENCE TO SOUTH AFRICA
Cisco is moving its Europe, Middle East and African networking conference to SA, in a rare instance of Africa getting top billing over its northern neighbours. Claudia Nieckau, marketing and communications manager for Cisco SA, says by way of setting the context that there are three events under Cisco’s aegis to take note of. In Africa, there is the annual Cisco Expo Africa, "one of the largest such events in Africa, and one with clear success, given the numbers of delegates attending each year".
By comparison, the US and EMEA have staged Networkers USA and Networkers EMEA, she says. "Cisco has decided to change the focus and branding of the SA event to Networkers Africa, planning to stage this in November this year, in Johannesburg.The SA event will take on an African and South African complexion, says Nieckau, "but we will receive European delegates as well". At the last SA-based event, Cisco counted 1,000 delegates, but with the influx of European visitors, this year’s should attract 1,800 to 2,000, she adds.