Sub-Saharan Africa's Digital Landscape Executive Summary
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Document type: Executive Summary
Publication date: 2 April 2019
Number of pages:
The overview covers: the Main Platforms Used and Advertising revenues; Social Media Platforms; Voice and Messaging Services; Media Platforms; Audio–Visual Service; Music Services; Payment and e-commerce Services; and Other Digital Services (including online games, sharing sites; taxi hailing services, classifieds; and e-publishing).
The 11 digital markets covered are: Nigeria, South Africa, Kenya, Tanzania, Ghana, Ethiopia, Cote d’Ivoire, Angola, Senegal, Cameroon and Uganda. The report contains country market profiles for each country that provides: a summary table of key statistics; an Overview; Data Use and Devices Used; Social Media Platforms; Voice and Messaging Services; Media; Audio-Visual Services; Music Services; Payment Services and e-Commerce; and Other Digital Content and Services.