The 3rd edition of “Analogue to Digital Broadcasting Migration in Africa” Report has now been officially released and is available for download. The report, which consists of 132 pages and 35,000 words, gives a true reflection of the status of the digital switchover across 56 African countries and territories. Any professional who has an interest in the future of broadcasting across the continent will find the information and analysis included in the report invaluable.
With over 1,000 data points, many from completely new sources, it allows all those involved in the digital ecosystem – whether mobile operators, ISPs, media and broadcast companies or digital content and service companies – to understand overall patterns of behavior across the continent and in 11 of the largest digital markets.
Sub-Saharan Africa is the cockpit for change in terms of the global digital divide and changing media use; in little over a decade it has gone from being largely unconnected to the internet to having millions of people using it.
The Impact of Internet and Social Media on Communications in Africa a Feature Phone User Research Survey
There are two parts to this report. Firstly, there is a comparative section looking at the differences in responses between countries in some detail. Secondly, there are individual country sections.
The Impact of Internet and Social Media on Communications in Africa an Overall Summary of Qualitative research Insights
Focus groups and one to one interviews were carried out in Ethiopia, Ghana, Senegal, South Africa and Tanzania. Those chosen were a mixture of educated professionals, health professionals and non-professionals.
The Impact of Internet and Social Media on Communications in Africa a Face-To-Face Survey Overview Summary Results
Face-To-Face Survey Overview Summary Results